Revenue management for the hospitality industry

Note: 
Introduction to revenue management. Strategic pricing. Value. Differential pricing. The revenue manager's role. Forecasting demand. Inventory and price management. Distribution channel management. Evaluation of revenue management efforts in lodging. Revenue management for food and beverage services. Evaluation of revenue management efforts in food and beverage services. Specialized applications of revenue management. Building better business

Revenue management for the hospitality industry (Engelsk)

Grundigt bearbejdet (Engelsk)
Bognummer: 
637067
Nota udgivelsesår: 
2017
Udgave: 
Wiley, 2011
ISBN: 
9780470393086